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Hello and welcome to!

You have probably had your eyes out for your dream instrument for a long time, and now you are here. Maybe you have never heard of “” before, or maybe you are familiar with us and have purchased from us before. Either way, we can assure you that we are a reputable company with more than 125 years of experience in the piano industry. You can certainly make a purchase from us and trust that you won't be disappointed!

1. Established company, a long tradition is a subsidiary of the Juhl-Sørensen group. The Juhl-Sørensen family business was founded in 1895 and has been selling pianos and grand pianos ever since day one – and online since 2010. Initially, the online store only sold products within Denmark, but throughout the years we have become the largest digital piano retailer in the north! In addition to the store in Copenhagen, the Juhl-Sørensen group also includes stores in Stockholm, Aarhus, Oslo, and Helsinki- where many instruments are exhibited. We also recently opened an online store in Germany! With many years of experience, we can guarantee that we have what it takes to help you find the best instrument for you!

Read more about the company and meet the team here!

2. The leading brands within the industry 

You probably already know of the big names and brands in the piano world: Yamaha, Kawai, Roland, Casio, Korg and Nord. These manufacturers are the leading names in manufacturing all kinds of digital pianos, and they have many years of experience. We have been working closely with these manufacturers for many years to learn as much as possible about their instruments, so that we can offer our customers the best possible service. For example, we have worked with Yamaha since 1964, with Roland since 1974 and Kawai since 1976.

3. Piano experts

The staff at is a young and dynamic team of not only pianists and musicians, who sell the instruments, but also piano technicians and professional businesspersons. We also have a passion for our trade and make it a top priority to supply our customers with the best experience possible.

Meet the team here!

4. Specifically selected digital pianos and accessories for you

At, we only sell quality-controlled, well-designed products. All products in our online store have been carefully selected by our professional team. All digital pianos that we sell are available in our stores and are routinely played, cleaned, and maintained. In other words, we know every instrument inside and out and know exactly which products are useful, and which are not. In our online store, we only sell instruments that have been played and approved by our personnel. This makes it easier for you, because you can trust that the products you order from us are of the highest quality, and that they will work the way they're designed to. We truly want to help you find a digital piano that you can enjoy for many years to come.

5. The best service

We all know the saying "there are no stupid questions, just stupid answers", and we really agree. Our team guarantees that we can offer you the best possible customer service, thanks to our many years of experience. We can always be reached during business hours via phone, via our integrated chat or via email. Whether you are unsure about which instrument to choose or you are experiencing technical problems – we are more than happy to help!

6. A world full of digital pianos, videos, articles and much more! is not just a site for shopping, but a world of possibilities with one single focus: digital instruments. We strive to create an experience where you get more than just a product in a box. We do our utmost best to provide relevant advice, articles, videos, live product presentations and so much more! is a dynamic world that is continuously evolving, and every day we are one step closer to our goal of becoming the best online store for digital pianos.

Take a look at the new piano house here!